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The CSR Africa magazine is a specialty magazine focusing exclusively on corporate social responsibility. We define CSR as the integration of business operations, values, policies and actions with the interests of all its stakeholders including investors, clients, employees, the environment and the community in which the institution operates. With a vision of being the ultimate and authoritative publication of reference on CSR in the African continent, CSR Africa seeks to have Your Company as a value partner in achieving this endeavor.

With four broad areas of editorial coverage i.e.

Marketplace,
Workplace,

 

Environment

community
   

this magazine focuses on:

  1. Giving formal news, trends and information on CSR in the East Africa region particularly at this time when there is increased interest and participation by institutions in CSR activities.
  2. Providing a platform where institutions are able to compare best practices in CSR amongst themselves while also contributing towards the shaping of the CSR agenda in the region.
  3. Professionals who are actively involved in the CSR activities  of their institutions and those with in depth knowledge of corporate citizenship.
  4. Giving its readers a platform to critique, give feedback and advice on any current and ongoing CSR activities.
  5. Providing a bi-annual analysis and index to quantify and measure how much resources regional institutions have committed to their social, governance and ethics undertakings.

Your Companyas CSR Africa's Strategic Partner

CSR Africa believes in partnership with Your company. We will offer a unique market to target your products and brand through our quality assured print publication. This value advertising will in return enhance your image and brand presence especially in the area of CSR to our editorial target.

Going by our motto “…institutions that make a difference”, CSR Africa's editorial coverage will strive to bring out the impact Your Companyhas had on its stakeholders through various CSR undertakings across its history. Being our partner will mean more than business, it implies our commitment to seeking out new areas of partnership that will be of mutual benefit to both institutions as we continue to offer our readers quality news, information and education on CSR.

Overall, CSR Africa will seek to explain the real context of CSR to its corporate stakeholders from one  of pure corporate philanthropy and into one that embraces how they operate their businesses in a responsible and ethical way that protects the environment and society

Target Market

Our target market is the leaders and professionals in the African corporate sector with interest in CSR. These are individuals to whom information and news on CSR is critical and strategic to their jobs. Other target audience include religious leaders, trade unionists, politicians, environmental activists, human rights campaigners, journalists, civil servants, financiers, academics and other opinion makers in our society.

The magazine will be a new, innovative and unique product in the market whose publication fulfills    their demand for knowledge on CSR beyond its practice.

These potential readers are of any age group, at different career points and are involved with CSR in their organizations which are distributed across the East African region. They are likely to have college and graduate professional qualifications and have the desire to acquire new knowledge and information. Reading the CSR Africa publication will be a plus to their professional and social aspirations conforming on them a sense of prestige from reading about leading organizations and their engagement with various stakeholders.

Institutional buyers of the magazine will be more interested on knowing the CSR practices of other institutions and especially their competitors. Regular readers will have the likelihood of having it in their working place, home and while traveling in comparison to occasional readers who are likely to find it at: vendors’ outlets, receptions, libraries and with their friends.

What will drive the purchase of the magazine include affordable prices, cover details, editorial features and design, referrals and advertising content

Vital Statistics

  1. Frequency: Bi-monthly
  2. Print order: 5,000
  3. Readership: 50,000
  4. Paper: Art Matt 170g + Art Matt 135g
  5. Size: A4
  6. Binding: perfect binding with plastic bagging
  7. Cover price: KShs. 300
  8. Current distribution: East Africa

We look forward to doing business together.
Please find attached our rate card (Note that all prices are subject to 16% VAT)

 

CMC Motors